Avec Les Filles expresses modern femininity through a Parisian‑inspired lens—balancing retro sophistication, effortless street influence, and runway‑driven energy. Led the refinement of the brand’s visual identity across campaigns and digital platforms, translating its signature je ne sais quoi into a cohesive, elevated editorial presence.

Posters

Wheatpaste posters placed throughout NYC, LA, Seattle, and Dallas—elevating the streetscape with a refined, editorial presence.

Marketing Emails

F25 Lookbook

Explore Fall 2025 with this Avec Les Filles look, designed for Macy’s with a modern, seasonal sensibility.

IG Stories

Enhanced this shot for Avec Les Filles by swapping the truck’s original branding for the label’s logo and modifying the license plate.